An innovative partnership under the banner of speed and sport, born in Brianza and recognized all over the world. Consorzio Vero Volley and Autodromo Nazionale Monza are joining forces to develop a co-design pathway in the fields of marketing and communication. A year together to further enhance the value of their respective brands: one consistently at the forefront of Italian and international volleyball arenas, the other, for more than 100 years, a universally renowned temple of motorsport. The speed of a spike and that of racing cars, starting with Formula 1. Bringing the two organizations together is Alessandra Marzari, President of Consorzio Vero Volley, who also served on the board of SIAS S.p.A. (Società Incremento Automobilismo e Sport).

The partnership includes a comprehensive visibility and activation plan. The logos will appear on the official websites of Consorzio Vero Volley and Autodromo Nazionale Monza, while the Temple of Speed brand will make the Vero Volley jerseys even more distinctive: it will feature on the match kit of the men’s first team and on the warm-up kit of the women’s first team. The agreement also includes a series of joint initiatives dedicated to fans of both sports, as well as the creation of exclusive content featuring players and athletes.

“We are proud of this new and extremely important collaboration,” commented Gianpaolo Martire, Marketing Director of Vero Volley. “This partnership is part of the club’s growth and internationalization journey and, in this regard, Autodromo Nazionale Monza truly represents a world-class name in sport. There are many activities we will develop together. This synergy represents a unique opportunity to enhance two organizations united by a strong focus on innovation, performance, and ties to the local area. The goal is to create engaging experiences for fans, partners, and enthusiasts. We will do so through shared initiatives, further strengthening the visibility and positioning of both brands.”

“This partnership represents another step forward in strengthening our collaborations with the leading sports organizations in the area, with the aim of consolidating our connection with the city,” said Giuseppe Redaelli, President of Autodromo Nazionale Monza. “We are proud to stand alongside an outstanding organization such as Consorzio Vero Volley, which in less than twenty years has established itself at the highest national and international sporting levels, becoming a benchmark for our territory.”